Business is ruthless. Business is ultra competitive. Business is about winning. It is all of these things until it is not. Sometimes it is about collaboration, about working outside of the box, about doing something together. There is always risk involved in collaboration and it not the right approach for everyone. That said, small companies [...]
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Reactions were mixed from friends, family and colleagues when I announced that I was leaving a good, well-paying, secure, job to start my own business. Many knew I was not particularly happy with the status quo and certainly a new business was everything but going to be boring. At the same time, the economy was [...]
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Is your market research (MR) driving your bottom line? Do you have a clear strategy and expected ROI for your MR efforts? If not, can you really expect that the research you are doing will be an effective use of resources? As a practioner, I often look back at the research conducted and realize that [...]
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It’s the wrong question but it is one that inevitably emerges when you start looking at the effort you put into it and the number of people who visit (and the fewer who comment). See the problem is that the short-term return on investment (ROI) of most blogs is probably small and even fewer blog [...]
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The Ipad is a constant business companion for me and as I wrote some time ago, I have learned to integrate it into my business activities. Here is a list of my top used apps for business or business-like purposes. iwriter. Writing on an ipad may not be your thing, but if it is, this [...]
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December 15, 2011
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