#1 Pet Peeve — The “Not so Urgent” Request

Perhaps because we are mortal, we have an ingrained impatience (or at least some of us do) with the idea that something will take the time it takes. Which leads to one of my #1 business pet peeves. The anxious client who is worried about how long it will take to do something but then [...]

Why Teams Don’t Look Like Pyramids

If market research organizations are going to become more like consulting companies (providing value and added insight) and less like data collection companies, they must shed their inverted pyramid client service models in favour of true teams. Not all firms work exactly like this but too many do. The basic idea that underlies client service [...]