Tag Archives: panels

Telephone Surveys are Not Dead

May 19, 2010

1 Comment


There is a natural temptation to glaze into the future and make predictions. Many of these regarding the telephone survey are not positive. “Eighty per cent of Canadians are online. The telephone polling industry will be largely dead and gone in five years. The telephone guys have got to realize that.” Angus Reid Provocative for […]

Continue reading...

Another call for online panel quality metrics

April 14, 2010

1 Comment


It is probably not surprising that one of the conclusions of the Opt-in Online Panel Task Force created by AAPOR pertained to quality. As the panel concluded, “researchers should choose the panels they use carefully” (get report here) because not all panels are equal. The question for clients and researchers who are trying to choose a […]

Continue reading...